WORN FREE IMMORTALIZES BOB MARLEY

WORN FREE IMMORTALIZES BOB MARLEY

With blessings from the Marley estate, clothing company Worn Free, known for its excellent vintage reproduction T-shirts, was given the official go-ahead for a new collection of shirts which replicates Bob Marley’s own sense of style.  Marley & Co. approved the T-shirts, which  inspired by six iconic images of the legendary artist, taken by photographers and artists Dan Asher, Adrian Boot, Mitsuhiro Sugawara and Murphy/Hershman.

The collection includes shirts emblazoned with Ganja University, Kaya, Lions, Rastafari, Spartan Health Club, and Reggae on the front. Bob Marley was named honorary Dean of Ganja University, a “school of life” based on his ideology. Kaya was the name of the 1978 album released by Bob Marley and the Wailers. Vivien Goldman’s The Book of Exodus recalls Bob Marley wearing the yellow Spartan Health Club T-shirt with cut-off jeans in the studio the night he laid down the vocals of “Smile Jamaica.” In keeping with the philosophy of Worn Free to celebrate and tell the story of free-thinking radicals who helped change the world during their lifetime, Bob Marley is the perfect iconic inspiration for a line of T-shirts.

Steve Coe, owner and originator of Worn Free, is also a music historian and has researched for years trying to find the right images to recreate on the T-shirts.

“We have wanted to work with the Marley family since we started the company six years ago,” he enthuses.  “Bob Marley is a legend and such aninspiration to so many people all across the world.  People are drawn not just to his music, but to the universal message that his music conveys.”

Every 100% cotton T-shirt comes with its own nifty hang-tag attached, which tells the story behind the shirt’s “coolness” and featuring the famous photo of Bob Marley wearing the t-shirt that makes this piece of clothing a part of a cultural musical revolution.

Bob Marley is one of forty artists to be immortalized by the clothing company. He joins an all-star line-up of celebrity style icons, including Joe Strummer, John Lennon, Debbie Harry, Rod Stewart, Joan Jett, Frank Zappa, Iggy Pop, Bruce Lee, Elvis Presley, and Muhammad Ali.

The Bob Marley Collection consists of six T-shirt styles. All of the shirts are finished with a 30% silicone wash for that vintage, worn-in feel. They are available online at www.wornfree.com.

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